Tune in to dive deep into the world of B2B Influencers. The marketplace has shifted. While B2C chases TikTok stars, a revolution is taking place in […]

Publicis Pro, the B2B centre of excellence for Publicis Groupe, has hired Zoë Hadsley as Head of Media, to lead its fast-growing international media practice and […]

By Louise Brooks Personal preference tends to prevail in matters of beauty, whether it’s the type of person you find physically attractive, or the kind of view […]

A Creative Director walks into a bar. He’s joined by a Head of Copy, a PR Account Manager and lastly, a Chief Strategy Officer. No, this […]

Why we decided to make a B2B newspaper In November we at Publicis Pro were proud to launch the first edition of our new publication, Untrended. […]

When we rebranded at the start of 2024, Publicis Pro set out to define a new company-wide purpose that we could throw our energy behind – […]

Social mobility charity The Talent Foundry has announced an exciting new partnership with B2B marketing agency Publicis Pro, to provide Year 12 and 13 students from […]

By Nicole Jones ExxonMobil – allegedly – predicted climate change as early as the 1970s. Researchers claim the oil and gas giant ‘predicted how burning fossil […]

Making the right choice comes down to balancing insights with intuition – something our CSO, Billy Hamilton-Stent, discussed when he sat down with ‘B2B Better’ podcast host, Jason Bradwell, to talk all things assumptions.

By Billy Hamilton-Stent I’ve never had much time for Robbie Williams. But I’ve just watched the trailer for his new biopic Better Man five times. For […]