The commercial side of creativity  In this episode of Untrended, Creative Director Jamie Fewery sits down with global thought leader Andrew Tindall to discuss the power […]

Status symbol  In the first episode of our new season, Marketing Manager Anna Broadhead is joined by CSO Martin Harrison, Creative Director Jamie Fewery, and Senior […]

What is Untrended? Untrended is the collected thoughts, feelings, and observations from team members across Publicis Pro. Every article takes on a topic either about or […]

Our team successfully completed certifications across LinkedIn Ads Fundamentals, Marketing Strategy, Measurement, and Content & Creative Design, deepening our expertise in building effective campaigns on LinkedIn […]

Google’s shift to AI Mode as default creates particular issues for B2B marketers A client called last week with a question I’m hearing more often: why […]

Back in January, Kathryn Jezer-Morton declared 2026 the year for friction-maxxing. In true B2B fashion, I’m six months late to discussing what it means for our […]

INT. Bedroom. Day. Molly-Mae stares at her own reflection. Golden bun illuminated by the cool, white vanity lights. MOLLY-MAE (smiling, to camera): “Get ready with me […]

When I came back from maternity leave in 2024, I expected a few new faces, conversations to catch up on, recalibrated priorities, and projects and clients […]

If starting your career in 2026 feels brutal, exhausting and slightly absurd, that’s because it is. In the final episode of season two of Untrended, Nicole Jones […]

B2B campaigns rarely used to make their way onto TV screens. Now thanks to CTV that’s changing, unlocking new creative potential along the way. Most B2B […]