Learnings from the B2B Summit

  • November 30, 2021
  • Reading time: < 1 min

Back in September we were thrilled to sponsor this year’s B2B Summit hosted by PR Week and Campaign.

Our very own directors Billy Hamilton-Stent and Nicola Pestell had a starring role, and were joined by some industry heavyweights from IBM, Sage, and Microsoft – plus the brilliant Isobel Sita-Lumsden from TikTok.

Topics of discussion included which macro-economic trends are driving a greater appreciation of B2B comms, and the developing stand-off between ‘tech vs talent’.

To give you a roundup of what’s what, we popped everything down in a handy report for you to read and refer to at your leisure.

Brimming with nuggets of insight and talking points galore, we zoned in on the event’s three key themes:

  • Future thinking
  • Power of people
  • Curating creativity

Download your copy now.

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